Uncorked: Forward Looking, Firmly Rooted
Uncorked is one of the UK’s leading small, independent wine merchants. Working here involves spending a lot of time saying no to hopeful suppliers whose wine just doesn’t make it in the quality stakes. The wines we buy from individual producers to sell to individual customers are here because we enjoy them, because they are very well crafted, and because the wine grower works in a way which we consider honest and transparent. Our size means that the whole team is involved in many of the decision-making tastings. It means we can be quick on our feet. It also means that our staff are better informed and that we can offer a more personal service.
Quality dictates that most of our sales and stockholding are French wines but Italy, Spain, Portugal, California, Australia and New Zealand, not to mention port and spirits, also feature strongly. Although primarily a retail company, corporate and trade sales are expanding areas. Most of our business comes from referrals and loyal customers. As a result, we have a comprehensive account sales system, whereby registered users can store and view reserves (including location and values), track orders and view previous ones, view account balances, and fine-tune mailing preferences. Information at your fingertips.
This is the City. There’s no more price-conscious environment. While a lot of our wines are expensive (we wouldn’t survive without them), they are very competitively priced. Our pricing is also completely transparent, whether in bond or duty-paid, by the case or by the bottle. Do your own comparisons: we’re sure you’ll let us know if you disagree.
The delivery charge is unavoidable and never ‘free’. Some of our competitors have their prices aligned so that the delivery charge is incorporated – even for those who collect themselves. Our charges are intended to be simple (very simple in the case of our Internet Store, since for the time being it’s one flat rate), the level set in the hope of covering most of our costs – no mean feat in the current environment.